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Bootsy Bellows X Sports Illustrated
Circuit Series 2022

AUSTIN

FRIDAY, OCT 21, 2022 |
SATURDAY, OCT 22, 2022

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Event Portfolio

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Post Malone Performing
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The racing event of the year.

Sports Illustrated, in partnership with Bootsy Bellows, hosted their second annual star-studded Circuit Series After Party presented by Cash App and Visa during the Big Race Weekend in Austin, Texas! The marquee event returned for a second year as a two-night experiential pop-up at the Austin-American Statesman. The event fused the worlds of sports and entertainment, featuring curated hospitality, immersive brand activations, and musical performances from A-list artists, including Zedd, Post Malone & The Kid LAROI.

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4,000+

TOTAL ATTENDEES

700M

MEDIA IMPRESSIONS

85+

PIECES OF COVERAGE

Where racing and entertainment collide.

Partners & Sponsors

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